With the interviews now behind us all, all that’s left is to await the final word! Congratulations to everyone, no matter who is selected you should all be proud of yourselves for making it this far because it is a remarkable feat in itself.
Hey guys!
I know the whole Tumblr part is done, but I thought it’d be cool if we got a bunch of the semi-finalists for the Under Armour Ultimate Intern team to do some friendly competition for March Madness.
It’s just for fun, you don’t really win anything (except for the glory that is having…
My personal UA ad
“Far and away the best prize that life offers is the chance to work hard at work worth doing.”
Thank you Under Armour for putting me through this challenge. It’s been hard work, but it has been totally worth it. Whether or not it means I’m living in Baltimore this summer, I will forever be grateful for this opportunity and the people I have met along the way.
A simple ad idea I had for Michael Phelps since he and swimming go hand-in-hand.
An absolute honor working with all of them, they were all outstanding.
A video kind of giving an inside look at the Under Armour Recruit project and the work that went on to create it! We all just wanted to show our faces together as a team other than just an extensive post. If anything this process to be Ultimate Interns has brought us together as friends that will last far beyond this competition. Enjoy!
You’ve heard us coming. You’ve been waiting for it. IT HAS ARRIVED! Attention! Calling all recruits, you’ve been called to serve, to serve yourself. Leave nothing in the reserves. Your journey starts NOW! You’ve heard it. Now the question is “Will you answer the call?”
Suit Up With Under Armour Recruit
UA Recruit is a mobile application that is designed for the sole purpose of motivating athletes to be the best that they can be. Through support from friends, family, and even professional athletes we hope to engage consumers into performing athletic activities that they currently engage in, or are capable of. The thought behind this is the rising levels of inactiveness in our country and the amount of revenue these consumers could provide if they became active. Users are encouraged to participate in challenges and earn Under Armour incentives with the end goal of being the best athlete they can be. Under Armour will profit from the increased product exposure, social engagement, and product sales through this application and it’s corresponding micro site/Facebook application.
Under Armour Recruit Commercial from Daniel Kosmala on Vimeo.
Click here for the full report on our Integrated Marketing Solution: UA Recruit
UA Recruit Microsite/Mobile App Screenshots
UA Recruit Facebook Application
Disclaimer- This collaboration arose out of a mutual desire of Matt Somma, Matt Rosenman, Maggie Chang, Daniel Kosmala, and Amelia Green-Vamos to show Under Armour how our talents are amplified in a team setting, and demonstrate our drive to “do what needs to be done.” In the spirit of competition and teamwork, we came together to collaborate on the Under Armour Recruit project that would encompass the team ethos of Under Armour, and highlight both our hunger to contribute individually, and the humility to recognize the talents and gifts of fellow competitors
Because everyone has to start somewhere.
This is your professor, Derrick Williams. Prepare to get schooled.
Graphic by Matt Rosenman
They are watching. Can you feel their eyes, piercing? Sizing you up. The dust of the pack of thousands has cleared. 50, that’s all of us that are left. We stand at the ready, side by side. Then a voice echoes in the empty battleground, the soil still churned from the past casualties. “Do what needs to be done to claim your spot.” As I take one step forward, my feet feel heavy. “Get ready, guys we got this!” “ We’ve made it this far, there’s no stopping!” Tide Point, it is just over the horizon, but at dusk it seems impossibly far. How will I know I’m going the right way? Competitors shoot out in every direction. I keep my eyes fixed forward, stay the course. It must be this way. In the dark, I suddenly become aware of the whispers, “great work”, “love it” “I wish I’d thought of that first”. When I think I can’t go any longer, push any harder, the whispers keep me going. Persist. As dawn falls, I can see the figures more clearly. Allies, telling each other “ just try, it’s a start.” With Matt Somma, marketing makes sense. The social game will change with Maggie Chang. Adding undeniably the best vision is Daniel Kosmala. Gear up for Matt Rosenman’s graphics. Weaving the words to tell our story, I, Amelia Green-Vamos introduce Mission: Unstoppable.
We have been collaborating since our “Congratulations”, wielding the tools of Facebook, GoogleDoc, E-mail, and Skype. Reliance, its the essential virtue of any team. Accountable, no challenge is insurmountable. The future of Under Armour has arrived. Five figures have emerged from the pack, one from each position. We won’t look back. Together we are stronger than we are alone. Something is in the works. A project, that our individual talents will be shown. Showdown. You told us, do what needs to be done. Now it’s our turn to make you see. We will be the Ultimate Intern Team.
My own rendition of the “Supercam”… Cam is so animated, he’d make a phenomenal cartoon character.
